Fast Google Indexing With Practical Methods - Rise to the Top of the Search Engines Faster

When I started online I spun my wheels a lot trying to figure out all these technical things. I went to forums and posted questions. I responded back to emails from gurus and asked them questions.

Some replied back and some just gave answers to hard to understand. I will share with you some fast ways to do these techy things we find ourselves in at times.

Have you ever wanted to just get a post or page indexed faster? I have waited days and sometimes weeks for one page to get indexed.

I will share with you some tricks and tips to get them indexed at lightning speed.

Check the load speed of every page on your site.

This is a big problem if you're doing SEO because Google de-indexes pages and sites that load to slow. 10 seconds is far too long, try getting it down to (2-6 seconds). This is not just better for SEO purposes, it's also better for the user experience. Talk to your hosting and developer if you can, maybe there are some things from behind that can be done to fix this problem. A great place to test load speed is (web site optimization dot om / services / analyze/)

Set up an XML sitemap.

XML site maps let the search engines bots know exactly what's on the site. This is very important to have on your website or blog. If you are using WordPress just go to the plugins section and type in Google sitemap. Once you add this to word press you should "rebuild it first" click on the plugin and chose "build sitemap"

Get analytics set up on your site.

Google analytics is one of the most amazing free services offered online. This can easily be charged a monthly fee but it's not so take advantage of this.

The benefits of using Google analytics is the data they give for each website you past the code on. It's very easy to read the pie charts that display how many visits you're getting per day and where they all are coming from.

My favorite part is that it shows where the traffic is coming from so I can focus on what works. This saves a ton of time and makes my marketing efforts more effective!

The code you will need to paste is an HTML code. You can add a plugin to your word press site to help set this up or if you have a traditional HTML website it's even easier. Just add it anywhere in the HTML makeup

Working Hours of an SEO Specialist   

5 Keys to Writing Great Google AdWords Ads

Google AdWords is, by far, the largest and most robust search engine marketing (SEM) platform. Google makes billions of dollars every year simply by allowing companies and individuals to post text, image based, or even video ads (YouTube) on their domain and network.

In this article, I will specifically be focusing on text ads-the most commonly utilized AdWords ad type.

Why is it important to write great AdWords ads?

Great ads get clicked more often, reduce the bounce rate of AdWords based visitors, and can even allow you to show up above your competitor's ads with a lower bid than theirs (Quality Score).

Without further ado, the 5 Keys to writing great AdWords ads:

Use a clear, easy to read AdWords ad title

An overly complicated or to sale-sy of a title instantly deters potential clickers Use capitalization correctly- do not capitalize every character

Use keyword(s) in your ad title that appear on the landing page you are sending visitors to

Including keyword(s) in your title let's Google, and users, quickly identify what your web page is about making a click much more likely and a bounce much less likely. As importantly, your AdWords ad Quality Score will increase and you are likely to see reduced Cost-Per-Click (CPC) because of this

Helpful Link: Keyword Extractor Tool

Include benefits to customer- benefits they care about!

Using features and benefits allows you to separate yourself from the competition Think of this from a customer's standpoint-why should they buy from you? Good Example: "Huge Catalog! Same Day Shipping" - clearly states benefits that are important to customers. This sets the company apart from the rest. Bad example: "Buy now at our On-Line Store" - very generic, does not offer any important benefits to the customer.

Add a Call-to-Action

The second line of your ad should include a call-to-action Again, think in terms of why a customer should purchase a product or service from you Good example (from AT&T AdWords ad): "Order Today For As Low As $49.99!"

Test, test, and test again

Even if you've written what you think to be 'the perfect ad', you need to test it Test against existing ads or multiple variations of the new ad Only change one element/variable at a time! For Example- In one ad variation change the ad title but keep the ad content, landing page, and bid unchanged. Another version would have the exact same title as the new ad but with the first line of ad content changed. Continue until you have ads setup to test all elements you would like to test

By utilizing these AdWords ad writing tips and techniques, you will see an increase in ad performance in terms of better, more relevant traffic and lower Cost-Per-Click rates.

Remember to think like a customer but admit that you don't really know what your customers are thinking. So, test your ads! It will save you time and money!

Happy ad writing!

Working Hours of an SEO Specialist